an event for rural women who want to prioritize their time, build meaningful connections, and create a fulfilling life.
The Details
Date: Tuesday, April 7, 2026
Location: Copper Creek Ridge (1182 Commercial Dr, Riverside, IA, 52327
Who Should Attend Hey Sister?
Women in rural communities who want to grow personally and professionally.
Community builders looking to make a difference.
Professionals who want to advance in their careers while maintaining balance.
Anyone seeking real, supportive connections with like-minded women.
The Schedule
9:00 AM – Registration & Coffee Chat
Kickstart the day with coffee and get ready for an incredible lineup of speakers!
9:30 AM – Opening Keynote
Start the day with intention. Hey Sister founder Lexi Marek Beeler will share the why behind the event and introduce the incredible speaker lineup.
9:45 AM – A Creative Dialogue with Kaleb Wyse
Kaleb Wyse brings his expertise as a food blogger at the Wyse Guide, a New York Times best-selling author, and a business owner who created an empire based on his family’s fourth-generation farm in rural America. Join the conversation as Kaleb shares the steps and strategies behind his success.
10:30 AM – Networking Break
Engage in conversations to help you build connections that last.
11:00 AM – A Wellness Dialogue with Erin Kaufman
Erin Kaufman, Doctor of Physical Therapy and founder of EK Physical Therapy, is passionate about helping women feel strong, supported, and confident in every season of life. Erin is a dedicated advocate for women’s health, especially pelvic physical therapy as a standard of care. In this Wellness Dialogue, she’ll share practical tools and empowering insights to help you prioritize your health and build strength from the inside out.
12:00 PM – Lunch
12:45 PM – Hands-On Workshop with GunnySac Designs
Create something meaningful to take home long after the day ends. In this hands-on workshop, Brandy of GunnySac Designs will guide us through a creative experience designed to spark imagination and connection. As a small business owner deeply rooted in her community, Brandy creates spaces where women can get their hands dirty, lean into creativity, and dream big together.
1:30 PM – A Wealth Dialogue with Marsha Webster
Join this Wealth Dialogue as Marsha Webster shares practical insights on financial clarity, confident decision-making, and building long-term stability, whether in business, partnership, or personal life.
2:30 PM – Round Table Discussion
Continue the momentum built throughout the day with an open discussion alongside fellow attendees. This session is designed to foster meaningful connections, giving each woman the opportunity to share, listen, and receive support and practical advice from her peers.
3:30 PM – Keynote Address with Erin Cumings: “Bringing it all Together”
Erin Cumings will close the day by tying together the themes of connection, confidence, and clarity, leaving attendees inspired to carry the momentum forward. She’ll reflect on insights from the day’s speakers while sharing a few topics close to her heart — building a personal brand, embracing imperfection, bringing our whole selves to work, and supporting each other along the way.
4:00 PM – Farewell
NOTE: The schedule is subject to change as more great aspects are added to the lineup.
Tickets
Speaker Line Up
Erin Cumings
An Expert in Balancing Professional and Personal Life
Erin Cumings is a Senior Consultant with the Sponsor Relations team at Nationwide Insurance. In this role, Erin is responsible for developing business opportunities through cooperative relationships. A passionate ag supporter in her community and state, Erin served as a trustee for the Iowa 4-H Foundation. She is a past president of the Iowa FFA Alumni & Supporters organization and a founding member of the Martensdale-St. Marys FFA Alumni & Supporters and Nationwide’s Women in Ag committee. Erin and her husband live on their family farm in Southern Iowa.
Erin Kaufman
An Expert in Women’s Health and Wellness
Erin Kaufman is a pelvic floor physical therapist who is passionate about supporting women of all ages. She holds a bachelor’s degree in Kinesiology from the University of Texas at Austin, a master’s in Sport and Recreation Management from the University of Iowa, and a Doctor of Physical Therapy from the University of Missouri. Her passion for women’s health began after the birth of her first daughter, inspiring her to advocate for pelvic physical therapy as a standard of care. Outside the clinic, she enjoys pickleball, hiking, and golf with her family.
Marsha Webster
An Expert in Finance and Operations
Marsha Webster is a seasoned executive with more than 30 years of leadership across agribusiness sectors, including pork and beef production, ethanol, grain, feed milling, and oilseed processing. She has led financial strategy, acquisitions, risk management, and operational growth for complex, multi-site organizations. Marsha is also a co-founder of Horizons IV, an executive retreat focused on cultivating strategic leadership and advancing the future of agriculture.
Kaleb Wyse
An Expert in Creativity and Building a Business in Rural Places
Kaleb Wyse is the creator of Wyse Guide, where he shares comforting, seasonal recipes and practical garden tips inspired by life on his family farm in Iowa. Through step-by-step videos and approachable teaching, he helps home cooks and gardeners feel confident, capable, and excited to make things in their own kitchen or grow their own garden.
Lexi Marek Beeler
Event Emcee
Lexi Marek Beeler is a business owner with deep roots and extensive experience in agriculture. Recently returning to her hometown in Southeast Iowa, she is passionate about supporting rural communities and the people who call them home. Throughout her career, Lexi has organized numerous events—many focused on empowering women in agriculture. Today, she serves a wide range of agricultural businesses through her fractional marketing firm, LMB Consulting, providing strategic support and creative solutions to help them thrive.
Hear From Past Attendees:
If you feel alone, question your abilities, or strive to be perfect—this event is for you.
Why You Should Attend
Have meaningful conversations
Find your community of like-minded women and build relationships that support your growth.
Gain actionable skills
Learn strategies and actionable takeaways in order to thrive in all aspects of your busy life.
Turn ideas into actions
Find your community of like-minded women and build relationships that support your growth.
Tickets
Frequently Asked Questions
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Your ticket includes a full day designed to inspire and connect — featuring opening and closing keynotes, three expert-led dialogues focused on creativity, wellness, and wealth, and intentional roundtable discussion sessions where every voice is heard. You’ll also participate in a hands-on workshop, enjoy lunch, sip coffee alongside meaningful conversation, and leave with the kind of momentum that lasts long after the day ends.
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Yes. We’ve intentionally built the day around dialogue and roundtable discussions so every woman has the opportunity to share, ask questions, and receive feedback.
This isn’t a sit-and-listen-all-day event.
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Come as you are — but comfortable and confident. Think elevated casual. Something you can sit, move, and connect in. Layers are always smart.
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The Riverside Casino and Golf Resort is conveniently located, right down the road! Call 319-648-1234 to book. Iowa City is 20 minutes away and has great options as well.
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Tickets are non-refundable but may be transferred to another attendee. If you can’t attend, you’re welcome to gift your ticket to a woman who would love to be there.
The Sponsors
Thank you to the businesses and organizations that believe in the backbone of rural America, women.
We are currently seeking sponsorships. To learn more, click here.